"Things do not change, we change" - Henry David Thoreau (author)

PR-ofession is a company that is operating due to the standards of the Excellence Model of the European Foundation for Quality Management (EFQM) www.efqm.org. This reflects also the Total Quality Management (TQM) principle which is reflected by the world wide known brand "Made in Germany". Discipline, Loyalty, Credibility and Quality all delivered On-Time. What means Results Orientation, Customer Focus, Leadership and Constancy of Purpose, Management by Processes and Facts, People Development and Involvement, Continuous learning, Innovation and Improvement, Partnership Development, Corporate Social Responsibility (resource EFQM). It is also essential for us to behave according to our environment and to the guidelines of local and regional behavioural methods. That why we have a high respect of cultural and ethnic backgrounds of our business partners.

We do not create miracles. We can go as far as our client's vision and our client's acceptance for change. We implement ourselves into our client's organization; define where the organization is acting and where it can go. We explain to ourselves the complexity of the organization's environment, define the visual and non visual barriers and select the instruments which the organization has to use to make it achieve the goals. This means that we will influence all processes of the organization, to make it eligible for resisting in times of turbulences and external crisis.

Our clients are organizations who have plans of restructuring, rebranding and expanding. PR-ofession does have access to a colored pool of mentalities and cultures which can be used by our clients who are planning a business abroad their home countries.

Our clients are able to understand the need of flexible behavior within external markets. They are prepared to accept and adopt the given conditions of the new environment of the new operating field.

Our clients are conscious and long term investors who consider the employees as the inseparable resource and the environment as the main assessor for its operations.