|
"Real generosity toward the future lies in giving all to the present." Albert Camus
- Product Policy
assortment of goods, Novelty, Guaranteeing, Usability, Durability,
Functionality, Design
- Price Policy
Price Level, Way of Payment, Basis of calculating the Premium (per hour,
per project, flat rate, provision, performance bonus)
- Distribution Policy
Retail, Delivery, International Delivery, Substitute, Franchise, Branch,
Storage, Transport
- Communication Policy
Form of Advertisement, Choice of Media, Peer Group Identification, Sales
promotion
|
